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Sales Enablement Content

Sales Enablement Content

Battle cards, objection guides, proposal templates, one-pagers and the written assets your sales team needs to close deals faster, built from real sales conversation data, not guesswork.

Sales Enablement Content
Service

Sales Enablement Content

Battle cards, objection guides, proposal templates, one-pagers and the written assets your sales team needs to close deals faster, built from real sales conversation data, not guesswork.

About this service

Sales enablement content that does not come from real sales conversations is not enablement; it is marketing material with a different label. The battle card that actually gets used in deals is built from specific objections that come up repeatedly in real calls, with specific responses that real reps have found effective, organised in a format that is useful under time pressure in a live conversation.

We start by reviewing your call recordings, your lost deal analysis (where available), and your competitive intelligence. We do not produce battle cards based on assumed objections; we produce them based on the objections your buyers actually raise and the answers that have actually worked.

Beyond battle cards, we write the one-pager that gets forwarded internally to a buying committee member who missed the demo. The proposal section language that addresses the specific concerns that emerge in procurement. The email template your AE sends after a stalled deal to re-open the conversation. The reference guide that helps a new sales hire understand the product\'s positioning against the top three competitors in under 30 minutes.

What is included

Call recording review (provided by client)
Battle cards (2-4 competitors)
Objection handling guide
One-pager per audience segment
Proposal section templates
2 revision rounds
12-16 working days
DELIVERY

Battle cards (2 competitors): 8-10 working days. Full enablement pack (battle cards + one-pager + objection guide): 3-4 weeks.

Share your last 10 lost deal reasons and the top 3 objections that come up in discovery calls. That data is the brief.
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